EU Fined Google Rp 36 Trillion | Sport Betting | Online Sport Betting

TA888 - Google is fined € 2.7 billion by European Union (EU), as it has monopolized the sport betting market and misused its position as a search engine giant. The European sport betting authorities gave a 90-day deadline for the Mountain View, California, United States company to halt its illegal activities, or pay a fine of up to 5% of the average daily turnover of their parent sport betting company's revenue, Alphabet, worldwide.

"What Google is doing violates the antitrust rules, Google violates the right of other companies to compete in a healthy and innovative way, and make European consumers unable to choose the services they want and benefit from innovation," said European Competition Commissioner Margrethe Vestager as quoted by Reuters, Wednesday (06/28/2017). Fines worth 2.7 billion euros are the highest ever imposed EU penalties. Previously, the highest value was when the EU fined Intel worth 1.06 billion euros in 2009 on the same charges, which violated antitrust rules. EU also needs to investigate for 7 years until finally dropped this decision.

In July last year, the EU claimed that the online sport betting company, led by Sundar Pichai, had manipulated online sport betting search engine results to support the Google Shopping service, which offered price comparisons on products. "Google has produced many innovative products and services that change our lives for the better, but Google is misusing dominance as a search engine by promoting its own services and dropping their competitors," Margretge said. Responding to the allegations, Google denied it and said that the ads they served intended to make it easier for online sport betting consumers to find the services they wanted.